Brand Perception Survey Questions

Brand perception survey questions focus on understanding how customers view and think about your brand.

Top Brand Perception Survey Questions

1. How familiar are you with our brand?

Measures brand awareness and recognition

2. What three words come to mind when you think of our brand?

Identifies brand associations and perceptions

3. How would you describe your overall perception of our company?

Assesses overall brand sentiment and reputation

4. How trustworthy do you consider our brand to be?

Measures brand trust and credibility

5. How does our brand compare to competitors in the industry?

Evaluates competitive positioning and differentiation

6. What emotions do you associate with our brand?

Identifies emotional brand connections

7. How consistent do you find our brand's messaging across channels?

Assesses brand consistency and communication

8. How well do you feel our brand understands your needs?

Measures brand relevance and customer alignment

9. How likely are you to engage with our brand on social media?

Evaluates social media engagement potential

10. Would you describe our brand as innovative, traditional, or something else?

Identifies brand personality and positioning